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Digital Optimisation Paves the Way to Strategic Supplier Management

Martechtalks
Last updated: April 8, 2026 5:18 pm
Martechtalks
Published: May 8, 2024
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Organisations hope digital technology will help them reduce costs, increase efficiency and improve data collection and analysis, according to a Harvard Business Review Analytic Services global survey of 271 respondents. Respondents were predominantly high-level managers from companies ranging in size from 100 to more than 10,000 employees across all industries. The survey shows that organisations are increasing investment in digital technologies — 41% of respondents report that spending has increased this year, and 45% say it will rise over the next year. Respondents expect digital technology to not only increase efficiency and reduce costs but also improve data collection and analysis.

Digital Optimisation Paves the Way to Strategic Supplier Management

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